The goal of strategic planning is to provide managers and their teams with a tool that provides information for decision making.
The use of planning instruments consistently becomes an excellent competitive weapon, our consulting is an important ally at this stage, as our experience and expertise provide an efficient and realistic measurement.
The strategic diagnosis is the first step of the planning process, from this diagnosis that the company can analyze the possible changes and prepare to act in its internal and external environments.
Michael Porter, a leading author in the field of strategy, says that an unplanned enterprise runs the risk of turning into a "dry leaf, moving at the whim of competitive winds".
